Multilingual dictionary of abbreviations

Abbreviations related to the theme ‘Advertising ’

→ Advertising
Code

Meaning

Language

Themes and places

A&A

Advertise and Award

In English

    AFA

    Advertising Federation of Australia (www.afa.org.au)

    In English

    ARPP

    Autorité de Régulation Professionnelle de la Publicité

    In French

    ASA

    Advertising Standards Authority

    In English

    ASPP
    Association des Sociétés Suisses de Publicité (www.vsw-assp.ch)

    = VSW | Verband Schweizerischer Werbegesellschaften | In German
    = ASSP | Associazione delle Società Svizzere di Pubblicità | In Italian

    In French

    ASSP

    Anti-Spam-SMTP-Proxy

    In English

    ASSP
    Associazione delle Società Svizzere di Pubblicità (www.vsw-assp.ch)

    = ASPP, VSW, ASSP (see above)

    In Italian

    AdME

    Advertising-driven Mobile Entertainment

    In English

    BVP

    Bureau de Vérification de la Publicité

    In French

    CESP

    Centre d’Étude des Supports de Publicité (https://cesp.org/)

    In French

    CMO

    Chief Marketing Officer

    In English

    CPC

    Coût Par Clic

    In French

      CPM

      Coût Pour Mille affichages

      In French

        DDL

        Date de Dernière Lecture

        In French

        DIRCOM

        Direction de la Communication

        In French

        EIAA

        European Interactive Advertising Association

        In English

        EPPREP

        École de Presse, de Publicité et de Relations Publiques

        In French

        FAC

        Fichier des Acteurs de la Communication

        In French

        FUD

        Fear, Uncertainty and Doubt

        In English

          GAIN

          Gator Advertising and Information Network

          In English

          IAB

          Interactive Advertising Bureau

          In English

          IREP

          Institut de Recherches et d'Études Publicitaires

          In French

            MMA

            Mobile Marketing Association (www.mmaglobal.com)

            In English

            ODE

            Occasion d'Entendre

            In French

              ODV

              Occasion De Voir

              In French

                OJD

                Office de Justification de la Diffusion des Supports de Publicité

                In French

                  RACC

                  Radio Advertising Clearance Centre

                  In English

                  SMO

                  Social Media Optimization

                  In English

                    SRI

                    Syndicat des Régies Internet (www.sri-france.org)

                    In French

                    TME

                    Team für Marketing-Erfolge

                    In German

                    UBF

                    Unique Brand Factory (https://www.ubf.com.tr/)

                    In English

                    VSW
                    Verband Schweizerischer Werbegesellschaften (www.vsw-assp.ch)

                    = ASPP, ASSP (see above)

                    In German